Lego can build anything

An advert by the legendary Graphic Design firm Saatchi & Saatchi (this one from the Singapore firm). The function of this advert is to show than Lego can build anything, even architectural pieces! The style is simple, monochromatic and pure thirds, the perfect design layout. The doors are in thirds, the windows are in thirds, total grid! No slogan just the lego logo down the bottom! My attraction to it was the simplicity, architectural feature plus LEGO is the best invention..after the printing press of course!!!

This amazing advert for childprotection reflects the behaviour of adults in the shiny surface of the childshead, showing how much a child takes on through behaviour of its parents. The ad was created by the Australian  Graphic Design firm DDB.